The Era of Creativity: A New Business Paradigm
Creativity, the basis for innovation capability, has become an essential key factor to entrepreneurial success today. To create new ideas and innovative solutions in a rapidly changing world, companies need to provide the right conditions for creative thinking to thrive. Culturesphere helps companies and organisations to foster their innovation capabilities with a focus on three distinct spheres of innovation culture: Creative Environments, Enabling Processes, Shared Values.
The Power of People
People, with their creativity and talent, their engagement and motivation, determine business success today. Making full use of a company’s internal innovation capabilities and intellectual resources is essential for achieving and sustaining a competitive advantage. Culturesphere offers therefore distinct services that support people as the drivers of a company’s vision with participatory experiences, co-created symbols and stimulating environments.
The Art of Mastering Creative Thinking
Creativity can’t be ordered or forced, however, it can be nurtured. In order for it to thrive, it requires specific inspirational and emotional frameworks, and enabling processes. Let’s learn from the masters of creativity: Artists and designers are experts in associative thinking, storytelling, experimenting and are well-equipped for dealing with uncertainty and decision-making in complex conditions. Culturesphere utilizes the approaches and methods from art, craft and design culture to support companies and organizations to successfully master the economy’s demand for creativity.
Spheres of Innovation Culture
Culturesphere focuses on three distinct spheres of innovation culture: Creative Environments, Enabling Processes, Shared Values – a holistic approach that considers all three spheres as interconnected and crucial for successfully building a sustainable innovation culture.
Innovative thinking can only flourish in conditions that provide room for experimentation, encourage openness for ideas, allow freedom to fail and to learn, and last but not least, trigger new perspectives.
Culturesphere supports companies in their pursuit to establish unique environments and creative atmospheres that inspire new ways of thinking and a creative attitude.
Culturesphere curates unique interventions and art-infused experiences that help to make abstract visions tangible, foster motivation, communicate corporate values and support a company’s corporate culture.
Today’s complex challenges require enabling methods that provide effective tools for idea generation, concept development and strategic decision-making processes.
Culturesphere advises companies in creative leadership strategies and offers custom-tailored, practice-based master classes that function as catalysts for both individual and organisational creativity, team collaboration, communication and knowledge transfer.
Culturesphere activates people’s creative potential and confidence; helps to make abstract ideas tangible; and supports the development of innovation strategies.
A company’s innovation culture requires motivation and effective communication of shared values and visions in order to make new ideas, challenging strategies or behaviour changes become a reality.
Culturesphere utilizes the power of embodied metaphors, co-creation and storytelling to make corporate values and abstract visions tangible and communicable in order to support change processes.
Culturesphere develops informative and inspirational artefacts that materialize a shared sense of identity, enhance engagement and create a positive employee branding experience.
Intangible, yet Valuable
A company’s internal innovation capabilities and intellectual resources are essential for achieving and sustaining a competitive advantage in today’s fast-changing business environment. Employees, with their unique qualifications, experiences and social behavior are the key agents of a company‘s organisational culture. They are the drivers behind innovative products and services. Hence people, with their creativity and talent, their engagement and motivation, determine business success today. Culturesphere therefore focuses on enabling people and on fostering powerful and precious intangible and intellectual assets that help innovation to thrive. Our activities have positive effects on:
• Employee Engagement
• Employee Loyalty
• Employee Wellbeing
• Brand Image
• Customer Engagement
• Social Networks
• Informal Relationship
• Organisational Culture
• Corporate Values
• Informal Routines
• Interpersonal Relationships
• Shared Sense of Identity
Recent Projects, Collaborations and Research
In our projects we utilize distinct approaches und effective problem solving strategies from art, craft and design cultures to ignite new perspectives, to make abstract concepts tangible, to provide room for experimentation, to facilitate knowledge transfer, learning and cross-fertilization, and to ultimately enhance people’s creative confidence, in order to enable them to unlock their innovation capacities.
Culturesphere joined forces with biodiversity research specialist PD Dr. Tina Heger from Technical University of Munich to establish the non-profit initiative Symbio(s)cene. The initiative supports arts and sciences collaboration with the vision to contribute to shaping sustainable future scenarios that think beyond the Anthropocene. Symbio(s)cene aims to stimulate and to guide the creation of transdisciplinary, integrative visions for a “good life”. In multiple disciplines and sectors of society, ideas for a liveable future exist, with often rather precise mental pictures of the positive effects societal change towards sustainability could have. These concrete visions, however, usually remain within the respective contexts. They are usually neither connected to each other, nor communicated to the broader public. With Symbio(s)cene, we want to bring to light elusive ideas about liveable futures. www.symbioscene.com
The recently founded Bavarian State Association of Cultural and Creative Industries (BLVKK) commissioned Culturesphere to conduct a strategy workshop, with the aim to develop visionary perspectives and short, medium and long-term strategic goals. The Challenge: BLVKK members come from all major Bavarian arts and culture associations and therefore represent a wide range of creative disciplines and a multitude of requirements and needs. The goal of this workshop was to identify shared objectives and to help shaping a shared vision which then could be transformed into a concrete plan of actions. The process of the workshop utilised the Sensory Sensemaking method developed by Culturesphere, which focuses on sensory objects to trigger transdisciplinary communication and collaboration. A multitude of abstract ideas and perspectives were transformed into tangible scenarios which provided important insights and findings and subsequently formed the foundation for debate and the development of a mutual vision and mission. www.blvkk.de
Matter Forms Dialogue was part of the exhibition The Era Of Creativity which was presented at Munich Creative Business Week 2020. The installation explores the agency of matter in form of embodied metaphors as instruments of interdisciplinary communication and creative collaboration. Embodied metaphors assist the externalization of subjective mental models, the collaborative processes of constructing conceptual models, and the translation of conceptual models into the physical to foster shared understanding. Visions start with an intangible thought, yet it is the transfer into the material world that composes a tangible starting point for dialogues which continuously inform an iterative creative process: Thought forms matter, matter forms dialogue, dialogue forms thought.
The interactive installation Matter and Mind was part of the exhibition The Era Of Creativity which was shown during Munich Creative Business Week 2020. The installation draws upon the relationship between matter and mind in the context of creative working processes. It invites to consciously perceive matter in form of a collection of sensorial objects and to reflect on the provoked thoughts and associations. The engagement with material things stimulates the mind and opens up room for immaterial things to emerge, such as emotions, meaning, values, consciousness, language and imagination. Hence Matter and Mind facilitates the exploration of human perception, its link to the subjective construction of reality and its agency on creative thinking.
Culturespere hosted a panel talk with renowned speakers from the corporate sector, journalism, science and art discussed the topic: John Wai Lam, Global Client Collaboration, Steelcase – Reinhold Ludwig, Editor-in-Chief and Publisher, Art Aurea – Prof. Werner Kroener, Creativity Researcher and Artist – Bernd Thiedmann, Coach and Director, Mensch und Veränderung. The panel talk was part of the Munich Creative Business Week 2019.
The exhibition presented eight award-winning artists, whose individual methods and exceptional approaches trigger new thinking and make fundamental principles of innovation tangible. Artists: Michal Fargo, Stewart Hearn, Emmanuel Heringer, Susanne Holzinger, Cecil Kemperink, Richard McVetis, Laurenz Stockner, Peter Vogel. The exhibition was part of Munich Creative Business Week 2019 and was hosted by GMUND Paper.
Seeding Sustainable Futures was a two-stage project conceived for the Bavarian Academy for Environment, Health and Sustainable Development. The project addressed opportunities of digital change in connection with sustainable developement goals in companies and organisations. In stage one over 150 participants crafted a collaborative art installation consisting of individually hand modeled clay seeds. The aim of the Seeding Sustainable Futures workshop was to provide a positive collective experience and to create a physical metaphor that communicates on an emotional and symbolic level rather than on a rational and abstract level.
Seeding Sustainable Futures was a project conceived for the Bavarian Academy for Environment, Health and Sustainable Development. During a one-day workshop hundreds of hand made clay seeds were created and displayed in form of an outdoor art installation. At the end of the workshop day the seeds got divided among the participating consultancy firms and were taken to their new homes – to about 60 consultancy offices across Bavaria – where they act as a physical manifestation of the collective experience and help to sustain a shared sense of awareness for sustainable behavior.
This is what our clients say about us...
““The magnificent workshop brought us closer to concrete problem solutions. Particularly, it demonstrated ways and means how people can reach out to others and interact playfully and in an unbiased manner across disciplines and levels of hierarchy in order to successfully work together on joint problems. The moderation, know-how and atmosphere were utmost coherent and convincing.”
Dr. Susanne Schmitt,
CEO, Bavarian Research Alliance, Department For Gender Care
“The innovative workshop “Hand, Heart and Head – making the future “tangible” inspired all participants. Prof. Oliver Szasz demonstrated with great humour how to better understand complex problems in a playful way and by means of metaphorical interpretation of objects. He showed how central the hand-brain connection is for the effective processing and communication of complex content and how creativity can be sparked in adults as well. It was an impressive example of how much imagination and creative power is in all of us.”
Chief of Marketing, AOBIS
“A successful mixture of team building and strategy workshop, which continues to work effectively in the long term. Especially for new and heterogeneous teams, this form of workshop is a good way to achieve a highl level of shared understanding in an atmosphere of mutual appreciation.”
President BLVKK (Bavarian regional association of the cultural and creative industries)
Some More Impressions of Our Recent Activities...
Two Perspectives – One Vision
We – Ingrid Rügemer and Oliver Szasz – are a multidisciplinary team with diverse backgrounds and expert knowledge, which enables us to bring a fresh approach and a unique set of services to the table. We joined forces out of a shared passion for art, craft and design culture and its powerful proposition for nurturing innovation in a organisational context. Together with an international network of collaborators we follow one mission: Providing inspirational and emotional frameworks that nurture innovation capacities and creative thinking at today’s workplace.
Stay in Contact & Connect With Us...
We regularly curate exhibitions in our studio and gallery space which we will announce in our social media channels on Instagram and Twitter (@culture_sphere). For any questions or thoughts about potential collaborations or to arrange a studio visit, please get in touch with us. We look forward to hearing from you…
CONNECT WITH US